We’ve learned that TruSpot!, an African social music platform has signed music distribution deals with leading music labels in the United States and South Africa.
According to our source, TruSpot! has finalized a U.S. distribution deal with Island Def Jam and another company (unknown at the time of writing) to help all artists on its platform get their music distributed to basically all digital outlets and begin collecting royalties for them.
Although TruSpot! has declined to confirm this, Sony Music Label artist Lira (who’s the most popular artist in South Africa) now appears on its fan welcome page as well as Ghanian rapper Sarkodie.
Our source also revealed that the fast-rising entertainment company since it’s re-launch in July might be creating a version of its site for South Africans as it has just recently acquired the domain name truspot.co.za.
Now that TruSpot! has majority of Ghanaian and Nigerian music labels on its platform, one would have expected that the company would grab the South African music market sooner than later.
We think that this is a very interesting move by Truspot! and would help the African continent discover more music from their platform.
Launched in 2008, Tru Spot! allows music artists to upload their tracks for their fans to listen, rate, review and share them.
Tru Spot! was founded by Ikenna “IKE” Orizu, together with a bunch of music-obsessed deejays, developers and creative professionals from around the world.
Here’s a screenshot of the Truspot! (truspot.co.za) South African domain registration details: