InterBrand’s Best Global Brands List Ranks Six Tech Companies In Top 10
InterBrand has released its 2012 list of the best global brands which ranked six technology companies — Apple (2), IBM (3), Google (4), Microsoft (5), Intel (8) and Samsung (9) — in the top 10 list. Thanks to its recent market strategies from the Galaxy smartphones and tablet sales and its huge Olympic marketing awareness, Samsung entered the top 10 list for the first time, rising 40% in popularity, jumping from 17th position. Apple, on the other hand became the second most valuable brand, moving up from its 8th position last year. While Google maintained its 4th position, Microsoft fell to 5th position from its 3rd position last year.