The most popular website in Nigeria, Nairaland has released details about its site’s traffic report for the first time ever which is quite revealing.
According to the stats, Nairaland saw 12,500,698 ad-enabled PC page impressions on desktop computers in 31 days and 403,248 PC impressions on an average day for the month of August 2012.
Following the launch of its mobile-enabled site, the traffic to its mobile site also saw 13,544,242 ad-enabled mobile page impressions on mobile devices in 31 days and 436,911 mobile impressions per day.
The website founded by Seun Osewa as a forum back in 2005 has now grown to become a leading source of information and entertainment, featuring news, sports, technology, culture, politics, religion, career, business, education and much more.
The site has close to a million users, although most of them have multiple user accounts.