Nokia Holds Global Mobile Phone Launch For The First Time Ever In Nigeria

Nokia Asha Launch

Nokia unveiled two new devices —  the Nokia Asha 205 and Nokia 206  –  at its first-ever global mobile phone launch in Africa on Monday at a grand ceremony in Lagos, Nigeria.

Both devices available in single SIM or dual SIM versions (with EasySwap technology) are the first devices to include Nokia’s exclusive file sharing feature called Slam which allows users to instantly share multimedia content like photos, music and videos without the need of pairing devices and without the recipient needing to have Slam on their devices.

They also feature Nokia Nearby, a web app that helps consumers discover points of interest such as restaurants, shopping and ATM machines close to their location.

Both devices leverage on Nokia’s cloud technology to reduce data consumption by up to 85%, allowing users to enjoy more affordable Internet access.

The Nokia Asha 205, described as a “social phone” comes with a dedicated Facebook button that enables the fastest access to your Facebook profile.  With a QWERTY keyboard, the device also comes with eBuddy Chat, Twitter and support for popular email accounts such as Gmail.

One of the key features of the Nokia Asha 205 is its comprehensive mobile entertainment package, including 40 free EA Games available for download, along with tens of thousands of other apps available from the Nokia Store.

The device is available in a range of colours including Cyan, Magenta and Orange and is expected to be sold around N10,000 ($62) from next month. 

The Nokia 206 features a classic alphanumeric keypad and a cool 2.4” display with a 1.3MP camera and a comprehensive social and mobile entertainment package with eBuddy Chat, WhatsApp and a gift pack of 10 free, premium content items. It also comes in vibrant colours including Cyan, Magenta and Yellow and is expected to be sold around N10,000 ($62) from January 2013.

In recent times, Nokia Asha phones have seen huge adoption in the Nigerian market as young consumers have increasingly used Facebook to connect with people.

Recall that Nokia announced three phones in its Asha range including Asha 302, Asha 203, and Asha 202 which targeted at entry level market at the Mobile World Congress in March 2012.

The phone manufacturer released the first of its Asha range of phones last November, and has until now unveiled its latest phones for the first time in Nigeria.



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