Mahindra Comviva, a global leader in providing mobility solutions, has announced a partnership with Mondial Multimedia, a leading partner of mobile media platforms in Africa, to further strengthen its digital music content portfolio in Africa.
The partnership will see Mondial Multimedia provide the most popular content from local artists like Josey, Serge Beynaud, Force One, Arafat DJ, Zouglou Makers, Abou Nidal, Rico Amaj, TNT, DJ Leo, Molare et al.
Atul Madan, Head of Digital Services, Mahindra Comviva said, “…our partnership with Mondial Multimedia is a testament of our efforts in emerging as the leader in the digital music space. Mondial Multimedia works closely with a number of local artists to source an extensive selection of digital music content that cater to the diverse tastes of consumer’s in the region,”
He added “This partnership coupled with our proven expertise in deploying and managing music services for operators across multiple growth markets, will further drive the success of managed music services and infotainment services in Africa.”
With over 300,000 tracks on board and over 200 Content Providers, Mahindra Comviva is one of the largest Content aggregator in Africa, Middle East and Asia.
In Africa alone, the company has collaborated with over 150 content partners including local and international content providers/copyright bodies/local artists and production houses in the region.