The details of the partnership and investment are unknown at the moment.
“We share TED’s vision – to provide users a digital experience that is compelling, meaningful and accessible. We aim to offer African content producers an innovative and commercially viable distribution channel. Initialpilots are underway, and we look forward to an exciting and progressive year,” Eduze MD, Charlie Beuthin said in a press release.
Eduze is making waves in the digital content industry, attracting attention to its strategy: “Great digital content. Done right”.
By “done right” they mean providing all Africans with equal access to reliable, relevant, and uplifting content that is entertaining and educational.
Eduze set out to develop a unique Wifi-based technology, called CLOX, or Cloud in a Box to tackle the frustration associated with slow data speeds and high costs, which seem to be the norm in the African connectivity landscape.
CLOX allows users to browse, stream and download digital content to a mobile device with no waiting, no buffering and no data charges.
Pilots have been running with Amogaleng Buses, Tshwane University of Technology and Maboneng. Successful trials have seen impressive dwell times of over twenty minutes. Focusing on education and entertainment content, the company is now launching across schools.
Eduze will have offerings launching across a range of school subjects with a particular focus on maths and science, with future plans to launch across the continent.
TED’s Head of Media Distribution, Deron Triff said, “Eduze has pioneered something extraordinary-thanks to its technology. For the first time, entire swaths of the global population will have the ability to connect and explore, to discover and learn. It’s exactly this kind of breakthrough in connectivity we seek in our work to spread ideas to the far corners of the world.”
Eduze has lined up agreements with global and African content publishers to provide the finest range of digital content available to schools – this includes curated TED Talks to ensure learners have a rounded experience gaining first-hand knowledge, and insight from TED’s incredible speakers.
“We want to speak to learners in a fresh and inspirational way. It’s about a compelling content offering, provided in a convenient, affordable, fun manner that feeds from a student’s natural curiosity,” says Beuthin.
This is the second investment TED will be making in an African tech startup in 2016. It was among a group of investors that invested in BRCK, a Kenyan-based integrated hardware and software startup, in January 2016.