Twitter To Give Out US$250,000 In The #Promote Ads API Challenge


Microblogging platform, Twitter has announced the #Promote Ads API Challenge, an opportunity for developers, partners and agencies to build the best advertising tools using the Twitter Ads API.

Interested participants are required to build the next great marketing solutions for Twitter. Once they apply, they will be paired with a Twitter advisor who can provide guidance during the competition.

By September 9, four regional finalists from the eligible countries¹ that have built marketing tools using the Twitter Ads API and meet the eligible judging criteria¹ will be selected.

Resources will be dedicated to promote each winning regional finalists via Twitter ads (a total value of US$125,000 per regional finalist).

The four regional finalists will each present a demo of their tools to a panel of judges from Twitter who will select one grand prize winner who will be awarded US$250,000 in cash.

Aside the cash prize, the grand prize winner will get to demo to global sales team and have dinner with Twitter executives. The winner will also receive a #Promote Trophy and Twitter blog spotlight.

The deadline for final submission of solutions is August 31, 2016. Participants should apply as soon as possible. More information can be found here.

Twitter believes developers represent an extension of its own teams and have the ability to innovate even faster than they could.

The Challenge is aimed at recognizing that mission, putting Twitter in a position to support its developer ecosystem to build the best marketing tools in the industry!

¹ South Africa is the only African country in the EMEA region.

² The participants will be judged on the following: Alignment with competition theme – #GoLive, Addressing specific business challenge and Client performance (case study required).

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