ShowMax now available in 36 countries across sub-Saharan Africa


South African subscription-based video-on-demand service, ShowMax is now available in 36 countries across sub-Saharan Africa.

Launched in 2015, Naspers-owned ShowMax has the largest video entertainment catalogue in Africa with over 20,000 episodes of hit TV shows and movies.

These countries can now access this humongous catalogue – which includes approximately fifteen thousand TV show episodes and movies, totaling almost ten thousand hours of viewing – for as low as  US$ 7.99 per month for unlimited viewing.

“The growth potential of the African market is huge, and we’re not the only internet TV service looking to meet that demand. The difference is that we’re not simply cutting and pasting an existing model from elsewhere, and instead have built a product and content selection designed specifically for Africa,” said Barron Ernst, Chief Product Officer for ShowMax.

The service includes a Kiswahili language section and a Nollywood section, as well as an African Film section that pulls together classic movies from across the continent.

With the launch in these African countries, ShowMax is now available in 65 countries [1] worldwide.

ShowMax is accessible across a wide range of devices from smart TVs, media players and computers to smartphones and tablets.

Its contents, both international and local, are delivered by leveraging relationships with major production studios from across the globe.

[1] In addition to operating across sub-Saharan Africa, the ShowMax platform is also being used to supply kykNET International to 28 countries worldwide.

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