Today, Nokia became the first major brand in Nigeria to be verified on Twitter, the world’s most popular micro-blogging platform. With just about 4,000 followers, the phone maker’s Twitter page for the Nigerian audience, managed by the Nokia Nigeria team in Lagos regularly posts news and updates as well as share information about its amazing line of products, especially from its Lumia and Asha range of phones.

Leading online store solution WebMallNG.com has launched another unique product called GIFT REGISTRY for users who plan to celebrate their weddings, birthdays, anniversaries, baby showers etc. The multi-merchant platform allows for products from each store on its site to be added for purchase by friends for a celebrant’s special day and celebrants can share their GIFT REGISTRY online with their friends either on Facebook, Twitter or via email.

Two years after including Nigeria on the list of worldwide locations on its Trends product which shows what people are talking about in real-time in a particular place, Twitter has now added Kenya. For the past year or so, the East African country has had its share of hot trending topics that in some cases got [...]

A new music streaming service called Orin has launched to help you discover new African music and share with your social sphere. Founded by Finbarrs Oketunji, a Nigerian product designer based in the UK, Orin (pronounced Oh-rin; which is a Yoruba word for song) has a cool design interface that is very similar to Ex.fm, a [...]

In keeping with what has become an annual tradition of “celebrating the beauty and importance of the mother tongue usage in the age of modernity”, Twitter users who understand the Yoruba language will #TweetYoruba all day from all over the world on March 1.

Just about two months after it took African music social on Eskimi, one of the largest mobile social networks in Africa, iROKING has teamed up with 2go to bring instant free Nigerian music downloads to the more than 10 million active 2go users across Nigeria. iROKING’s fully-integrated music site on 2go brings the likes of Timaya, Flavour [...]

Facebook has continued to push its Messenger apps for mobile after it announced a deal to bring free and discounted data access for the apps to customers of 18 operators across 14 countries, including Egypt. The deal is an aggressive but industry-backed one to offer an alternative to SMS and promote mobile data services for carriers. The [...]

Twitter has officially launched its new Ads API specially for marketers, having been tested since January with its current partners. With its new Ads API comes with ability to integrate them into your existing cross-channel advertising strategies. According to Twitter, users would also continue to see the most relevant Promoted Tweets from advertisers. [Source: Twitter]

Nokia has re-branded LAGBUS, one of the commercial bus companies operating in the Lagos metropolis for its ‘Lagos You Don’t See’ tour, as part of its support for the Social Media Week Lagos event. The company is inviting you to hop into the bus shuttle and hangout with some of its team in Lagos and [...]

Guaranty Trust Bank Plc, one of the most innovative banks in Nigeria, which has been a pioneer in the brand use of social media in Nigeria has become the first commercial brand and bank in Nigeria to reach 1 million fans on Facebook. Techloy gathered that the company’s Facebook page grew from 199,000 fans in February [...]

Africa’s first-ever Social Media Week in Lagos, a global event exploring the social, cultural and economic impacts of social media would bring together political leaders, policy makers, tech professionals, brand managers, digital marketing specialists and social media enthusiasts next week. Here’s our list of 10 events to look forward to at the Social Media Week Lagos scheduled for February 18-23, 2013.

Africa’s largest city, Lagos is about to be shut down next week as political leaders, policy makers, tech professionals, brand managers, digital marketing specialists and social media enthusiasts gather to attend Africa’s first-ever Social Media Week, a global event exploring the social, cultural and economic impacts of social media.

According to SocialBakers’ Socially Devoted study for October to December 2012, brands on Facebook are responding faster to questions from their fans. What previously took brands an average of 21 hours to respond to fans toward the end of June, decreased to 19.5 hours during Q3 of 2012.

Leading online retailer, Konga has emerged as Nigeria’s most liked e-commerce site on Facebook with over 100,000 fans since launching in June 2012.

While President Jonathan may have become the first Nigerian personality to have crossed half a million Facebook fans, followed by Nollywood actress, Omotola, we’ve learnt that another notable personality has crossed the one million Facebook fan mark.