2go is a mobile social network targeting users in emerging markets, particularly in Africa. The company has over 20 million registered users with more than 10 million active users in Nigeria, South Africa and Kenya.
2go users message each other for free, meet new people and share updates and photos with friends and family. 2go’s mobile currency, GoCredits, enables users to buy content, play games and message each other in in chat rooms.
2go’s success lies in its simple elegant user interface, nimble and highly scalable platform, and its support for Blackberry (with BIS integration) and over 800 feature phones (which still dominate handset penetration in Africa).
The company recently launched the 2go Ad Platform and 2go Market Research. The 2go Ad Platform enables brands and advertising agencies to target and engage with 2go’s growing base of young savvy users.
2go Market Research leverages the power of the 2go community to conduct real-time surveys and polls that deliver actionable insights with immediate value to clients.