Apple is reportedly testing its own ChatGPT-like AI chatbot

After a prolonged period of maintaining a more discreet approach to the Generative AI space, Apple is now making significant strides in developing artificial intelligence tools to compete with industry leaders like OpenAI and Google, according to a report from Bloomberg.

The tech giant known for its innovation and sleek products is finally stepping into the ring of generative AI technology and has been working on an internal chatbot referred to as "Apple GPT" by some engineers similar to offerings like OpenAI's ChatGPT and Google's Bard.