CHART: The World's Leading Smartphone Brands in Q1 2024
The global smartphone market is shaking off its post-pandemic slump, presenting an exciting time for smartphone users.
Key highlights:
- Samsung reclaimed its title as the leading smartphone brand with 20.8% share
- Global shipments rose 7.8% YoY in Q1 2024 to reach 289.4 million units
- Average selling prices (ASPs) rose in the quarter as consumers opted for premium devices.
After two rough years post-pandemic, the global smartphone market is finally showing signs of life. A trend that mirrors what we're seeing in the PC market this year.
According to a recent report by the International Data Corporation (IDC), smartphone shipments surged by a healthy 7.8% year-over-year in the first quarter of 2024, reaching 289.4 million units. Even better, this marks the third consecutive quarter of growth, a strong indicator that the industry is shaking off the challenges that plagued it recently.
CHART: Top PC Vendors in 2024
Global PC shipments grew 3% YoY in the first quarter of 2024.
Emmanuel Oyedeji
