CHART: TikTok’s parent company ByteDance hits $300 billion valuation despite U.S. pressure

TikTok’s fate in the United States might be uncertain, but its parent company, ByteDance, is sending a strong message: it’s not going anywhere quietly.

In a recent share buyback offer, ByteDance valued itself at $300 billion, a rebound from its $223 billion valuation just months ago. The buyback offer reflects ByteDance’s confidence in its growth trajectory, even as political headwinds threaten its position in the U.S.

This marks the third buyback program ByteDance has launched since 2022, with the company steadily increasing its valuation through each round. After dipping to $223 billion in October 2023, ByteDance’s valuation climbed to $268 billion in December and has now hit its highest mark in over a year.

It reflects the company’s ongoing efforts to strengthen ties with its investors even as its most famous asset, TikTok, faces mounting challenges in its largest foreign market.