How to Add an Online Shop on Instagram

If you are a business owner seeking to expand your business or grow your revenue source, leveraging a social media platform is the right call, and Instagram, in particular, emerges as an excellent choice.

Instagram stands out among other platforms with its shopping feature which allows eCommerce brands to create a digital, shareable catalog of their products on its platform.

With over 2 billion active users on the platform, you can showcase your products or services, connect with your target audience, and drive sales directly from the platform. 

In this guide, we will teach you how to add online shops on Instagram to boost your revenue.

Before setting up your Instagram Shop, ensure your business checks the following for eligibility.

  • Your business is located in a supported region where Instagram Shop can be accessible. 
  • You sell a physical and eligible product.
  • Your business aligns with Instagram’s merchant and commerce policies.
  • Your business owns an eCommerce website.
  • You have a business profile on Instagram.