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Pathfinder Bags $325 Million Investment to Fuel Retail Revolution
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Pathfinder Bags $325 Million Investment to Fuel Retail Revolution

Pathfinder, a UAE-based retail technology solutions provider, has announced a significant milestone with a $325 million investment from Silver Rock Group. This substantial funding will propel the company's growth and expansion plans as it prepares for its upcoming NASDAQ listing.

At the core of Pathfinder's strategy is RetailGPT, a revolutionary platform that merges the physical and digital retail worlds through the power of artificial intelligence. By leveraging customer data, RetailGPT offers retailers invaluable insights to optimize operations, enhance customer experiences, and boost profitability. Simultaneously, consumers benefit from personalized shopping experiences, tailored recommendations, and seamless integration of in-store and online shopping.

As Pathfinder prepares to enter the public market, this substantial funding by Silver which will be provided over the next three years, starting Q4 2024, ensures the company is well-positioned to capitalize on growth opportunities and maintain its competitive edge.

The partnership with Silver Rock Group will accelerate the development and global deployment of RetailGPT, solidifying Pathfinder's position as a leader in the evolving retail landscape.