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Entertainment Digital Marketing

Is online video the new oil for digital advertising?

Emmanuel Oyedeji profile image
by Emmanuel Oyedeji
Updated
Is online video the new oil for digital advertising?
Photo by Eleni Afiontzi / Unsplash

Online video marketing is now the fastest-growing segment in the booming world of digital advertising.

With the growing adoption of video platforms like TikTok, Facebook, Instagram, and YouTube, one of the biggest digital marketing trends is video.

Research by a marketing group shows that 86% of marketers agree that online video ads are highly effective in lead generation, making the visual medium an indispensable marketing tool supporting current marketing efforts.

Emmanuel Oyedeji profile image
by Emmanuel Oyedeji
Updated

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