From script to screen in seconds (without a director yelling cut)
The future of design and editing is more exciting than ever.
Just when it seems generative AI innovation in the creative space has reached its limit, Adobe is proving that there's still much more to come.
During the company's annual creative conference – Adobe MAX – it unveiled some incredible new tools and features that will reshape how you approach creative work, proving that the future of design and editing is more exciting than ever.
Among the many features introduced, two standout features grabbed my attention: the Firefly Video Model and the Distraction Removal Tool. Firefly Video is a game-changer, allowing you to turn reference images into dynamic B-roll footage and seamlessly work with 2D and 3D animations. It’s video editing but on a whole new level. Then there’s the Remove Tool, designed to make distractions—like pesky wires or poles—disappear from your footage with a simple click, saving you hours of tedious editing.
Of course, this is just the tip of the iceberg. There’s so much more from Adobe Max, but I’ll leave the full scoop to Emmanuel, and if you want to quickly learn how to convert text to image using Adobe Firefly, head over to my guide on this.
One question to ponder: who would benefit the most from these features – photographers, designers, film makers or content creators?
Until next time!
— David
